Project Overview, Role and Responsibilities
In this case study, I designed a mobile app called Just Bike It to help people order bikes from a local bike shop in New York City. After designing the mobile app, I needed to determine if the main user experience, choosing and ordering a bike, is easy and intuitive for users to complete. The final prototype can be found here.
I used the design thinking process to empathize with users, define problem statements, ideate and iterate on prototypes.
The project details are:
Just Bike It is a mobile application for a local bike shop in New York City.
March 2022 - July 2022 (3 months)
Users were having trouble with the end-to-end process of selecting and ordering a bike.
Create a streamlined and easy way to order and track a bike order.
Lead UX Researcher, Lead UX Designer
User research, Wireframing, Prototyping